PROJECTS
Strategy in Action
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Explore a selection of websites, refreshes, and brand projects built with purpose and designed to support real business goals.
CUSTOM WEBSITES
Built from the ground up.
Custom websites with strategy, structure, and functionality that supports real businesses with real goals.
KIC Gardening Services
Native Landscaping ✧ Squarespace
A custom website designed to showcase KIC Gardening Services' expertise in native landscaping and biodiversity while making it easy for potential clients to explore services and get in touch.
✦ Strategic website planning
✦ Custom content organization
✦ Clear, intuitive user experience
✦ Seamless platform migration
✦ Long-term growth strategy
Jonny Reps Gym
Strength & Fitness ✧ Squarespace
A custom website designed to support membership growth through clear navigation, strategic calls to action, and an improved user experience for both new and returning visitors.
✦ Built around membership growth
✦ Strategic calls to action
✦ Integrated booking & training resources
✦ AI-powered visitor support
✦ Optimized for mobile performance
WEBSITE REFRESHES
Reimagined with strategy.
Strategic updates that improve usability, strengthen messaging, and help existing websites work harder for the business behind them.
Before
After
LAW Photography
Photography ✧ Squarespace
A strategy-focused refresh designed to improve usability, showcase photography more effectively, and guide visitors toward booking with confidence.
✦ Modernized website and mobile design
✦ Improved user flow
✦ Stronger portfolio organization
✦ Conversion-focused calls to action
✦ Enhanced booking journey
Before
After
AOKAY Cleaning
Residential Cleaning ✧ Squarespace
A strategic website refresh that modernized the brand, improved the customer experience, and created a more polished online presence for a growing cleaning business.
✦ Refined visual identity & color palette
✦ Stronger brand consistency
✦ Improved content flow
✦ Simplified user experience
BEYOND WEBSITES
Extra support for your brand.
From logos and marketing materials to print pieces, these projects help create a consistent experience wherever your customers find you.
Brochures
Posters
Business Cards
Like what you see? Let's talk about your project.
Whether you need a brand-new website, a strategic refresh, or support for your brand beyond the website, I'd love to hear what you're planning.
